Real estate agents appear to have lost some respect

by Steve Randall19 Mar 2018

Real estate agents have lost some of the respect they had from Canadian consumers over the last 12 months.

According to a survey from Insights West, real estate agents have seen their respect rating fall 3 percentage points in the last year with just 47% of respondents having a positive opinion of the profession.

It puts real estate agents one percentage point below lawyers (48%), equal to business executives, and well-above pollsters (42%), car salespeople (26%) and politicians (22%).

Top rated in the survey are firefighters (92%) followed by nurses (91%) and farmers (88%).

Others connected to real estate fare better than sales agents with architects given a positive rating by 81% and building contractors by 56%. Although not directly connected to mortgage brokers, the closest to the profession was bankers, rated positively by 51%.


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