CIBC, RE/MAX join forces to help Canadian homebuyers

by Gerv Tacadena on 19 Feb 2020

CIBC and RE/MAX INTEGRA have forged an exclusive partnership in a bid to help Canadians in Ontario and the Atlantic provinces break into the housing market.

Under the partnership, RE/MAX clients who are looking to buy a home or an investment property will be able to take advantage of CIBC's mobile mortgage advisors for their home-loan needs.

"Owning their own home is a key personal and financial goal for many Canadians. Through this partnership, people living in Ontario and Atlantic Canada can benefit from the combined strength of CIBC and RE/MAX INTEGRA to help them meet their ambition of owning a home," said Tracy Best, senior vice president for mobile advice at CIBC.

At the same time, RE/MAX brokers and agents will have access to mortgage qualifications, allowing them to help their clients know what they can afford even before starting the home-hunting process.

"This partnership helps ensure all RE/MAX clients have access to trusted advisors to help make their home-buying decisions fit with their goals before they start their search," said Christopher Alexander, regional director at RE/MAX INTEGRA Ontario-Atlantic.

Also part of the partnership is letting RE/MAX clients get access to advice and expertise for broader banking, investing, and financial planning.

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