REMAX has partnered up with the Western Hockey League and raised over $265,500 for organ donation awareness.
The initiative, REMAX Presents: WHL Suits Up with Don Cherry to Promote Organ Donation, involved every WHL team donning jerseys emblazoned with the REMAX name and in colourful semblance of Don Cherry’s famous suits. While the money was raised through the Kidney Foundation of Canada, all parties involved are endeavouring to bring attention to organ donation.
“Canada has one of worst records for people registering to be organ donors,” said Elton Ash, regional executive vice president for REMAX of Western Canada. “We’re 23rd in the world for list of organ donor registration. It’s important that Canadians understand being organ donor is the most unselfish act one could perform.”
Don Cherry, WHL Commissioner Ron Robison and REMAX of Western Canada’s Jeremy Cossette presented Kurtis Krug of the Kidney Foundation of Canada with a cheque this week before a game between the Swift Current Broncos and the Hamilton Bulldogs last week.
“I knew the people of the Western Hockey League would come through, and they came through in
spades,” said Don Cherry, on behalf of the Kidney Foundation. “We couldn’t have done it without
RE/MAX, our sponsor. $265,500 is the most we’ve ever raised and when you see something like that, it
makes you very proud to be a Canadian.”
The Kidney Foundation holds a dear place in Cherry’s heart. His son Tim contracted kidney disease and was on dialysis before it was determined his sister Cindy was a match and donated to help save her brother’s life.
“Don has always had a soft spot towards the Kidney Foundation and we’ve worked with them from time to time, so it seemed natural,” said Ash. “Being involved with the Cherry family and the Kidney Foundation was a very exciting opportunity for us. As long-time supporters of organ donation across Canada we hope this partnership has increased the awareness about how critical it is to be an organ donor. Many lives can be enriched and saved when you register as a donor.”
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