Beth Crosbie’s involvement with the Canadian Real Estate Association isn’t new – though 2014 did see her take the helm as president. Regardless, the real estate veteran helped the organization complete a strategic planning exercise that highlighted the need for better communication. On that note, Crosbie set out across the country, holding meet-and-greets and open houses in an effort to open the dialogue between CREA and its members.
“As Realtors, we know the business is built on relationships and getting an understanding of what people need,” she says. “We’ve just applied that to what we’re doing as a national association.”
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